Methodology
Many organisations start their consulting by "what do you want your website to look like?" At ARES we start by asking you "what you want to achieve from your online presence." At ARES we understand that sometimes answering a simple question such as “What do you want” can become a fiasco, where needs, wants and requirements are blurred by the rigours of modern business.
During all our consulting exercises we try to establish how you can reduce costs, increase service, generate online revenue or strengthen your competitive advantage, rather than how much you want to spend.
Benchmarking
The first step in any website redevelopment or online project is to benchmark. ARES consulting can provide you with an expert, objective and independent view of your organisations' web presence relative to that of domestic and overseas providers. Often the best-of-the-best is available in other countries and industries, so why compromise when it comes to setting your expectation and minimum standards.